Resume Tip #3: Nobody Cares What You Know… Until They Know You Care

I have a close friend who likes to say, “Everyone is tuned into the same radio station: WIIFM (What’s In It For Me?).”

It’s true. We have a tendency to focus on ourselves, to pay attention to our own needs, to notice our own pains and frustrations. Don’t get me wrong, I think paying attention to your own needs is a good thing. You have to take care of yourself before you can take care of anyone else.

However, if you are ONLY looking out for yourself you will miss out on the most important function of your resume–it’s ability to show a prospective employer what you can do for THEM.

As strange as it may sound, your resume is not about you! Your resume is about how you can help a prospective employer address their needs and meet their business goals.

The purpose of your resume is to get an interview. Since your potential employer is tuned into that WIIFM radio station, they will want to know that you care about their issues and are willing to use your expertise to address their business needs. Show them how you will work to resolve their problems and they are much more likely to ask you in for an interview.

More Resume Tips

 Resume Tip #1: Focus On Your Accomplishments

Resume Tip #2: Professional Summary Not Objective

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